A Business Career In
Real Estate
What to consider for a Real Estate Agent
Career
People decide to
become real estate agents for many reasons. Many like to work
with the public. Some want to be in control of their own
schedules. No matter what your intentions, take a little time
to become familiar with the realities of being a real estate
agent before you jump in and become
licensed.
Consider Another
Career if you just want to work part time
You might be
surprised how many people who are enrolled in real estate
pre-licensing schools think they can be successful agents by
working part time. It's possible, but part time success is
not likely.
You should probably
consider a different career if you plan to work real estate,for
a few hours a week, or only on days you're scheduled to answer phones at the
office.
Successful real
estate agents are at the office every day, just as they would
be for any other full time job. They might come and go as they
work with buyer and seller leads, but their office is their
home base, the place where people who want to buy and sell real
estate find them.
You'll Spend Money for Awhile, Not Make
It
Typical real estate
agent expenses include:
- Pre-licensing
school costs
- Licensing exam
fees
- Required
business licensing
- Fees to join a
local Multiple Listing Service (MLS)
- Fees to join a
local Board of Realtors (usually in conjunction with the
MLS)
- Ongoing fees for
local real estate boards (quarterly or
monthly)
- Expenses of
doing business, which vary depending on the agency you
choose, and can include all of your postage, phone calls,
copies, advertising and much more
- A dependable
vehicle
- Additional auto
insurance to cover increased liability for business
passengers
- Gas
expense
- Increased
mileage that lowers your vehicle's
value
- Errors and
omissions insurance coverage
- Optional
training to learn effective sales methods or to acquire
special certification
Even if you sell a
house immediately, you won't be paid until the transaction
closes--typically 30 to 60 days. And those first sales are
often slow to kick in. New agents in most markets should have
enough extra savings to cover at least six months
of living expenses--more if possible.
Expect Long Hours at First
You will probably
work evenings and weekends. You can make your own hours and you
should not allow clients to control your time--it's as
valuable as theirs--but there will be many occasions when you
can only show a home or take a listing appointment in the
evening, or when a weekend is the only time you can write up an
offer. If you're committed to success, you'll do the
work.
If You're Only Interested in Your Own
Deals
Do you want to be a
real estate agent just to work your own transactions? Go ahead
and take the pre-licensing class to learn about your local real
estate laws and customs, but don't actually become licensed
just yet.
Real estate agents
must disclose that they are licensed agents. Telling a for sale
by owner seller that you are a real estate agent is sometimes
an immediate turnoff. Deal with them as
individuals.
Agents are governed
by a state licensing board and are held to a higher standard of
doing business than unlicensed invidivuals.
On the plus side,
agents do have early knowledge and complete details about new
listings and their experience gives them valuable insights into
the local real estate market.
It's Not Just Sales
Good real estate
agents don't "sell" real estate. They help people find and
acquire properties. There's a big difference in those two
concepts. Being an agent is more like being a combination
detective, counselor, and coordination
expert.
- Detective
because you have to find the perfect
property...but,
- You won't know
what your people are truly looking for unless you're a good
counselor.
- Once you've made
the sale, you'll shift into coordinator mode to get the
deal closed.
- And back to
counselor if problems develop along the
way.
Approaching a real
estate career as purely a sales job--where you get the contract
and then leave them hanging--just doesn't cut it. Sure, you'll
sell some houses, but will your clients tell their family and
friends that you did a great job for them--or that you simply
wanted to make a sale?
Referrals from past
clients make a good real estate agent's income grow each year.
It takes hard work and dedication to get those referrals, so
plan to stick with each job to its
completion.

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